cosmetic surgery marketing

Measuring Your Practice Marketing and ROI

Measuring Your Practice Marketing and ROI

Each year aesthetic practitioners spend thousands of dollars on marketing to attract new patients. However, tracking marketing efforts is not always easy. In this interview with Miami, FL based plastic surgeon, Adam J. Rubinstein, MD, he discusses with Aesthetic Insider™ how he has built a successful plastic surgery practice in a highly competitive market, and how keeping track of […]

Can This PR Book Help You Get On TV? Yes!

Can This PR Book Help You Get On TV? Yes!

Utilizing the Power of the Media is something Angela O’Mara, President of The Professional Image, Inc., an Orange County, California based PR & Marketing Consulting firm has been doing for over 28 years. In a best-selling book she published Lights! Camera! Action! The POWER of PR, O’Mara details a step-by-step method that her agency has […]