Money

How To Identify A Problem Patient Before Surgery

How To Identify A Problem Patient Before Surgery

THE DANGEROUS SIX How To Identify A Problem Patient Before Surgery! Identifying people with a psychological condition that might make them an unsuitable candidate for an aesthetic procedure is difficult to do, especially if the patient is hiding their condition during a consultation. Aesthetic Insider talked with licensed clinical therapist Carla Lundblade, MS, LPC, NCC, about […]

Can This PR Book Help You Get On TV? Yes!

Can This PR Book Help You Get On TV? Yes!

Utilizing the Power of the Media is something Angela O’Mara, President of The Professional Image, Inc., an Orange County, California based PR & Marketing Consulting firm has been doing for over 28 years. In a best-selling book she published Lights! Camera! Action! The POWER of PR, O’Mara details a step-by-step method that her agency has […]

Is Your Online Patient Interaction HIPAA Compliant?

Is Your Online Patient Interaction HIPAA Compliant?

As more and more patients are turning to the Internet to conduct a consultation for aesthetic surgery, the need for patient privacy and HIPAA compliancy has never been greater. This interview with San Francisco board-certified plastic surgeon, Dr. Scott Mosser, explains the importance of HIPAA compliancy and what steps an aesthetic practitioner can take to […]

Developing Patient Connections In A Changing World

Developing Patient Connections In A Changing World

The Internet has been around for a while but many doctors still feel like it’s a new frontier when it comes to patient communications. HIPAA laws, personal privacy and the need for on-line reputation management are important tools for consideration. This interview with Victor Gane, Ph.D. the Founder and CEO of AestheticLink, a web based integrated in-office […]

Get Ready To Launch!

Get Ready To Launch!

You already have a business. Right? Your practice. But many physicians are also entrepreneurs that enjoy other business pursuits outside of medicine. However, starting a business isn’t always easy. It involves extensive planning, staffing, marketing and money. Setting off on the right foot is imperative to your success.  Here are four things to consider before […]

What’s Your SAVINGS Plan?

What’s Your SAVINGS Plan?

It’s a known fact that doctors going into a new private practice often take pay cuts so that they can use every available penny to build the practice. However, having a financial cushion that covers a few months of personal living expenses is essential. If funds are low, having that savings fund will allow you […]

Silicon Valley Gets Its Own Special Facelift

Silicon Valley Gets Its Own Special Facelift

While all faces may have been created equally, advances in facial rejuvenation have not. Traditionally if a person was attempting to reverse facial aging through surgery, an invasive facelift procedure requiring anesthesia and a hospital stay would be the norm. With the advent of fillers and neurotoxins, non-invasive facelifts also became popular and were hyped […]

Who’s Looking After Your Parent’s Money?

Who’s Looking After Your Parent’s Money?

Like everyone else, physicians have aging parents with personal and financial needs. But who will take the reins when your parents are no longer able to do so? What if the stress of managing your parents and their finances becomes a burden to you, or worse, causes fall outs within the family unit. Aesthetic MD […]

Where There’s Money There’s MISCHIEF!

Where There’s Money There’s MISCHIEF!

For one doctor it started with medical vendors thanking him for paying them twice in one month. For another doctor it started with a few missing checks. For both of them, they were seeing a shrinking profit margin, higher overhead, unnecessary purchases and undocumented bonuses. Busy with patients, staff requirements and insurance outlay, the doctors […]

Is Thinking Rich Thinking Right?

Is Thinking Rich Thinking Right?

YOU BE THE JUDGE Author Steve Siebold spent nearly three decades interviewing people around the world to compare the thoughts, habits and philosophies of the middle class to the world class when it comes to wealth. He wanted to find out what separates millionaires from everyone else. “It had little to do with money itself. […]